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Kurt Geiger

London-based Kurt Geiger is known for designing rainbow-hued handbags and footwear all year long. Their perfumes are formulated from oils, resins, and raw materials sourced from locations near to the founder’s heart, like their homeland of Bangladesh, and are designed to transcend gender.

A journalist for almost two decades, she is the author of Biography of a Body and Buffalo Steel. The brand's ethos is all about self-expression through scent, and it truly shows with its line of mood-boosting eau de parfums and fragrance oils." Best of all, Moodeaux funds grants for emerging Black-owned fragrance brands and Black perfumers—no easy feat for a small brand.

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Noto Botanics

Gloria Noto founded her eponymous brand when she was ready for a change after working for years as a celebrity and fashion makeup artist.

They also aim to keep their prices fair instead of artificially inflating them, so you won't be seeing any discounts.

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Moolah Kicks

With only 144 roster spots in the entire WNBA, 37 of those spots are filled by queer women.

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Lisa Congdon Art

Lisa Congdon is a lesbian artist who makes all sorts of stationary, home decor, and prints adorned with her queer-inclusive artwork.

And that's on range!

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Coco & Breezy Eyewear

Twin sisters, DJ duo, and eyewear designers Coco and Breezy Dotson are a force to be reckoned with. Before joining GH, she was an editorial assistant at Prevention, where she covered health topics and celebrity news. 

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48 LGBTQ+-Owned Brands That Should Be on Your Gaydar in 2025

Pride Month comes and goes every June, and like clockwork, companies drop Pride collections and collabs and stick their hands out for our dollars.

I recently tried a red light mask for the first time, and the thing is, it requires consistency.

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Lizz (she/her) is a senior editor at Good Housekeeping, where she runs the GH Book Club, edits essays and long-form features and writes about pets, books and lifestyle topics. Think: gender-affirming underwear, art prints to declare your home a safe space, garments that match your evolving expression, and even some of that rainbow-clad Pride merch, but with historically-accurate oomph.

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We particularly appreciate all the LGBTQ+ leadership in the beauty market—so much so we dedicated an entire roundup to our favorite LGBTQ+-owned beauty brands, which offer products and tools to help queer folks present their most authentic selves to the world.

All of their pieces are made with real gold and are mostly dainty, minimal styles that you can wear every day.

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Brandon Blackwood


Brandon Blackwood is celebrating its 10th anniversary this year. She created minimalist, multi-use, and gender-inclusive products that she wasn’t seeing in the market at the time, like the Agender Oil, which conditions skin and hair.

gay clothing brand

I rest my case.

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Peace Out Skincare

Look, we love a cute zit sticker as much as anyone, but Peace Out is here to deliver results. This inclusive brand makes apparel for every body. Before all of that, she founded her cosmetics company, Trixie Cosmetics, to bring unapologetically bold and fun makeup to the market.

Nonbinary-owned.

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GAY PRIDE APPAREL

Thoughtfully designed apparel for all identities. Express your frustration by displaying one of Radiant Light Candle Co.'s vessels in your home, which are emblazoned with slogans like "Normalize throwing bricks" (a reference to the 1969 Stonewall Riots, of course) and "Queer people are: resilient, powerful, beautiful, empowered, and sick of this sh*t." After all, Pride is, and always will be, a protest.

He has collaborated with numerous brands to bring his creations to a wider audience, most recently with Azazie on a bridal/bridesmaid collection.